Joe Keys, Jr.

In his role as Director of Leasing & Brokerage Services, Joe (JJ) is responsible for leasing, sales, site acquisitions, and the expansion and diversification of Crossroads’ real estate and client portfolio. JJ has a background in real estate, sales, marketing, and project management. Prior to joining Crossroads, JJ coordinated store openings and renovations for Apple, Inc. across the United States. He then moved to a sales role at Yelp, where he was one of the highest revenue producers in the New York City office. JJ is a licensed real estate salesperson and an active member of the International Council of Shopping Centers (ICSC). He graduated with Department Honors and Dean’s List recognition from the University of Vermont in Burlington, VT in 2011 and joined Crossroads in 2018.